Evidence Over Attestation
“Ask for the artifact. The people you want will have it, will be slightly embarrassed by how plain it is.”
The artifact is the tell: the people who hold a standard have it, and are usually embarrassed by how plain it is.

More lines from the same part
- “The agents will not bring the standard. They will not bring the refusal to believe the obvious story.”
- “Those are the skills. They are learnable, they are inspectable, and they are the whole of the moat.”
- “Four decisions a board can make this quarter that change who gets to say "done" in the company, and on whose behalf.”
- “That wait is over, on one condition, and it is the condition most of the people building with agents today are skipping.”